iNvolved Media is Active’s strategic digital media partner. iNvolved provides advertisers and agencies with the ability to plan, execute and optimize cross-screen programmatic, search and social media campaigns. Their unique value lies in their ability to harmonize consumer, audience, and consumption data, manage media delivery to the user across their different digital devices, and drive better return on media investments. Through the use technology, the iNvolved team is dedicated to eliminating media waste using a data driven, people-based approach.